Creating a New Way to Buy Software
The team’s objective was innovating on HPE's new direct-to-consumer software sales strategy. It was my introduction into a large in-house design team. I left with a deep understanding of effective team dynamics, cross-functional collaboration, leadership, and enterprise-level software development.
Company
HPE
Product
Software Sales Platform
Role
Sr. Visual Designer
Team
Design Team of 7
Length
1.25 Years
Impact
0 > 1 Product Launch
Sr. Visual Designer
I took the lead in implementing a new design system, mentored interns and guided junior designers. I also had the opportunity to hire a photographer and Illustrator to build out our asset library. In collaboration with PMs, engineers, and stakeholders, we continuously shipped new features and updates.
Concept Explorations
For the landing page we explored a range of concepts, from astronauts. The final design consisted of professional photos of our team engineers at work and our marketing team promoting our community.
Illustration Library
